Batch Data Cleansing
Clean Your Data Effectively with matchIT
matchIT v5 uses helpIT’s proprietary phonetic and fuzzy matching technology to compare records within the same database or across multiple database sources and external suppression files, irrespective of platform, for merge/purge, deduplication and other data cleansing functions. This technology will detect phonetic, miskeyed and abbreviated variations that other software packages will often miss, even if information is entered in incorrect fields. For example, matchIT understands that Mr W J Shore at the ABC and Bill Shaw at the Australian Broadcasting Corporation may be the same person as it knows that Bill is a short form of William, ABC is an acronym and the surnames sound the same.
Because data cleansing requirements vary, matchIT can be configured to resolve a broad spectrum of applications and departmental needs, such as marketing and mailing, database/CRM migration, and data warehousing.
matchIT is much more than a dedupe package. For example, the Quality Assurance Wizard allows you to inspect and treat incomplete and garbage records, whilst other options allow intelligent relocation and casing of data, and splitting of freeform names to derive salutations – even for complex and joint names. matchIT is almost infinitely tuneable and provides features for automation, customisable reporting and user definable matching criteria.
